1. Benefits for the interested party to take action. (“Download the guide”)
2. A clearly defined path for the interested party to take action. (“Write to hello@…”)
3. Minimizes risks and fears about the activity (“non-binding”, “free”, “no obligations”, “only takes 5 minutes”)
If you don’t have a call to action, your content marketing will attract attention but not produce measurable results.
Because on every platform you compete against people who ONLY use that platform.
Is called:
If you want to be successful, focus on one channel – and dominate it.
My most successful clients are those who are not spread across 8 channels, but focus on one or two channels.
What is the best channel for your content marketing?
That depends on you.
Here are 2 questions that will help you:
1) Are your potential customers there?
2) Does the channel suit your business?
As a copywriter, I don’t have a very visual business – and that’s why I don’t use Instagram.
As a copywriter , however, I love long-form content and have specialized in the Google game.
I know other entrepreneurs who generate all their attention through Linkedin.
Others dominate YouTube.
Basically, it doesn’t matter which channel you choose.
The important thing is that you decide.
So:
Forget your FOMO and dominate a channel.
Be the big fish in the small pond.
This is a much more japan email list effective content marketing strategy than being a little idiot – er, fish – on every channel.
Point.
The 7-Step Content Marketing Strategy
Cool.
If you’ve read this far, then you’re in the top 1% of entrepreneurs who really want to do content marketing with results – and not just throw money into meaningless content.
Let me summarize the strategy for you again:
1. Create timeless content
2. Always solve online workshop for unwcc researchers a problem.
3. For a specific target group
4. Be relevant.
5. Your aleart news content needs a call to action (CTA)
6. The goal of the call to actions should always be list building – not sales
7. Dominate one channel instead of being dominated on all channels.