WHY and HOW to Keep Content Relevant in 2021
Content marketing is – and will continue to be – an essential component in the way businesses attract and engage […]
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7 Critical Components for Email Compliance
Even after 43 years, email marketing is still an effective and efficient digital marketing channel. When you begin an email
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7 Effective SEO Tips That Will Make a Big Impact
Did you know that Google updates or adjusts its algorithm hundreds of times every year? SEO ranking factors and techniques
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4 Proven Blog Post Templates – and How to Use Them
Does blogging often feel daunting and intimidating? The longer you stare at a blank white screen waiting for an idea
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7 Critical Components for Email Compliance
Even after 43 years, email marketing is still an effective and efficient digital marketing channel. When you begin an email
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6 Effective and Easy Ways to Collect Emails for Email Marketing
Email is an extraordinary digital marketing tool. Why? Because it allows your business to personally connect with potential customers in
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Clubhouse – Everything Your Brand and Business Needs to Know
Out of the Apple Store’s 2 million mobile apps, the trending social app right now is Clubhouse. It has had
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Top 10 Reasons NOT to Build Your Own Website
It may be tempting – especially for cost-conscious small businesses – to use an online website builder. Many website developer
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How Much Should You Budget on Marketing in 2021?
Creating an annual marketing budget is an essential task for every business. If you want your business to grow and
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7 Proven Tips to Reduce Your Bounce Rate
One of the most common conversion killers is a high bounce rate. Why? Because if the majority of your users
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Why Churches Need Digital Marketing
That’s where Impact Group Marketing can help. This article will walk you through the digital marketing checklist your church should
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Duplicate Content – How to Find and Fix It
What (exactly) is duplicate content? And more importantly – how can you find and fix it? While this is a