In short, empower Pinners with products and show them what your product or services look like in action. Affordability and immediacy are key here.
social media messaging inspiration
Twitter messaging
Although Twitter has a reputation as a news hub, a staggering 42% of users say that entertainment is now the most important reason to use the app. Content-wise, going the “edutainment” route with a mix of news, “Did-you-know?” and notable research are all popular.
The platform remains one of the most popular places to handle customer service concerns, too. The transparent special database nature of Twitter means that every interaction with a customer is essentially public.
Not unlike Instagram, showing off your human side on Twitter is a must-do. This is particularly important when interacting with customers. Simply put, your responses should never feel copy-and-pasted.
Does your social media messaging come through loud and clear?
Getting your social media messaging right should be a top priority for brands that want to truly engage their audiences.
Sticking to our tips and having answers for the most common messaging challenges can put you on the right path. The sooner loyalty through community branding you’re able to illustrate your value and understanding of your followers, the more likely you are to create loyal customers.
Social media is a hub for civic engagement
Whether you’re seeing celebrities take to Twitter to express their opinions on current events, brands talking about how their values relate to the your content issues that matter, or everyday people joining the conversation, social is a powerful platform for activism.
In this article, we’ll walk you text services through how social media activism works, how it can impact your relationships with your customers and some best practices for weighing in on social media movements.
What is social media activism?
Social media activism is a way for people to talk about—and organize around—the issues that matter to them. Social media activism creates opportunities for grassroots movements to take shape and go further. The Ice Bucket Challenge, #MeToo and Black Lives Matter have all been successful social media movements.