In addition to ‘engaging’ your customers, using your customers is also a good idea. Else Kramer gave ‘cup art’ from Starbucks as an example for this philippines phone number library component. The target group was literally asked to design a new cup, which was responded to en masse and which therefore led to an enormous amount of content and conversation.
Starbucks cup art
Tips, tricks and opportunities for a visual content marketer
Determining, directing, creating and collecting visuals is step one. Step two is managing this content. The difference between a visual content marketer and a content marketer is the (management of the) archive. As far as I know, time is still money and we never have enough of it. So it is important that everything you collect can be found quickly and easily. Else Kramer calls it content administration.
“You need at least one person, but preferably several people, who are committed to collecting, creating and archiving content. Make collecting
Tag, describe and use keywords for each piece of content you save
Think of themes, collections or even seasons. So that when you are out of inspiration, you can easily find visual content europe email using these keywords. Never throw anything away and recycling is not a crime.Train your colleagues, employees and maybe your ambassadors to take pictures and videos automatically and on time, and train them to recognize these opportunities. An email address where this content can be sent to seems like a good start and a basic ‘how to’ visual content workshop for yourself chatfuel is a chatbot building and your colleagues makes the transition to visual content even more realistic.