Yes, the Internet has allowed many people to make money and work independently , such as by selling digital or physical products through a blog.
But what about those people with blogs who still can’t sell anything, much less make money with their page? In this post we teach you several sales strategies that will allow you to sell products or services on your blog .
How is this possible?
Easier than it seems…
If you have a blog but you still haven’t managed to make it profitable or get any kind of financial benefit, this material is for you. If, on the other hand, you haven’t yet decided to create a blog , this material can serve as inspiration to become a true digital entrepreneur.
Let’s get started!
1. Content marketing
To sell online and generate income from your blog, you need to rely on techniques that allow you to attract traffic to your website. What’s the point of creating a landing page and a great product if no one visits it or knows about it?
Content marketing is a marketing strategy that basically consists of creating useful content for your audience or buyer persona. Through content marketing, it is possible to increase traffic to your site and increase your sales opportunities.
While paid ads can help you attract traffic quickly, content marketing helps you generate quality leads and it’s free!
2. Mental triggers
Mental triggers are a marketing strategy that can help you generate more income from your blog. These small resources can allow you to sell any type of products or information products that you offer on your page in a much easier way.
And how is this possible? Mental triggers will help you persuade and understand your potential customers much better.
We’re not talking about tricks or anything like that here, these are little tricks that will allow you to boost your marketing strategies and at the same time, offer exactly what your readers want seasonal marketing.
There is an endless list of mental triggers (also known as “mental triggers” or “psychological triggers”). Some of them are: reason, authority, scarcity, reciprocity, novelty, etc.
For example, if you say that you have few products available, you are using the resource of scarcity, which generates a greater desire in people to make the purchase, because they do not want to miss the opportunity to acquire something exclusive.
If you are interested in including mental triggers in your sales techniques to generate income on your blog, in this post we teach you in greater depth everything you need to know about the most commonly used mental triggers and how you can incorporate them into your strategy.
3. Sales videos
A sales video is a great strategy that you can use to promote the benefits of your products. Many consumers or customers who search for products online are not satisfied with looking at a couple of photos and reading a description that describes their size, use, etc.
As we explained in this video on the subject , a sales video is basically a presentation video of your product that generally lasts a few seconds or a couple of minutes and aims to convince your audience that your product is the ideal one to satisfy their problem or need.
Some tips to keep in mind when creating your sales videos are:
- Capture your audience’s attention
- Talk a little about yourself. Show your authority!
- Get close to your audience: connect with your audience, use your experience to capture their attention.
- Present a solution: let them know that your product is ideal for solving their problem or satisfying their need.
- Overcome objections and obstacles: Answer people’s potential questions.
- Show the options for purchasing the product, explain how much your product is worth and the payment methods.
- Use a Call To Action.
4. Promotions and exclusive offers
Many bloggers tend to suffer from frustration or discouragement when they fail to sell what they expect.
However, it is important that before you sit on the couch complaining and looking for another way to make money, you review your sales strategies and include new techniques or modify those that are not generating good results seasonal marketing.
Promotions and exclusive offers are sales strategies that work very well and can help you sell through your blog.
Let’s face it, who wouldn’t like to save some money? Offering lower prices for a period of time, running giveaways and offering special conditions for your existing customers are all good ideas.
Check out our selection of content to inspire you to generate more sales opportunities for your business!
Special dates like Christmas, Valentine’s Day or Mother’s Day are a great opportunity to boost sales on your blog and we call this seasonal marketing .
Seasonal marketing is a sales strategy that can help you achieve greater economic benefits and basically consists of adapting your campaigns to each time of year to stand out from your competitors.
If you are an entrepreneur and you are just starting to navigate this world of online sales, this may bring certain challenges:
In the case of entrepreneurs offering information products, there is no major problem since the delivery of the product can be fully automated. That is, the effort to sell a couple of products or thousands is the same seasonal marketing.
However, if you offer physical products on your blog, sales spikes may complicate logistical issues such as shipping items.
6. Comarketing
Comarketing is a good idea for those entrepreneurs who still have not achieved good sales figures or who simply want to increase them. This marketing strategy basically consists of associating two or more brands to enhance value, stand out and obtain profitability .
Partnering with another company or entrepreneur to achieve the same goal has great advantages, for example: entering markets that you could not previously access, attracting new clients or sharing expenses.
Sharing efforts with others is a great way to grow and succeed as a digital entrepreneur!
7. Affiliate links
Sharing affiliate links on your blog is another great el salvador mobile database way to generate income. Simply choose third-party products that are related to your niche and recommend them to your readers. Whenever someone makes a purchase through your link, you receive a commission.
This is a practice that has great advantages, such as:
– There are no risks
– Allows you to increase your sales capabilities
– It’s very easy!
– Both parties benefit: you receive commissions and the producer or owner of the product makes more sales.
To start sharing affiliate links, you need to subscribe to a platform where you can choose products to share.
The platform automatically takes care of sending your payment when you make a sale. This means that the profit of both is guaranteed.
This sales technique shows us that there is strength in unity!
8. Product recommendation as a digital influencer
Brands and companies have begun to use the influence of many people to spread their new products or services through the Internet seasonal marketing. If your blog has already reached a significant number of readers, why not make money by recommending products?
To do this, you can start contacting brands that interest you and offer your services as a digital influencer. For example, if you have a blog about fashion and makeup, you could recommend online stores, specific makeup products, or places to go shopping to your readers.
Being a digital influencer and recommending products is a great way to generate income from your blog and have fun at the same time.
9. Rich materials
Another way you can start improving your sales is by creating a list of potential customers and developing an email marketing campaign . How can you do this?
Well, it’s very simple: to get all these emails you have to start by offering something in return . Customers are usually annoyed by the fact that they receive so much advertising and junk content in their email.
But if instead of making that mistake you focus on sending them quality content, we assure you that your potential clients will be much more encouraged to invest money in your products.
Start by offering rich, free material on your blog in exchange for their email address. Plus, sending quality content to your readers is a great way to demonstrate your authority, generate page traffic, and offer your products.
10. Hype
Hype is a sales technique that works very well to zapier and zoom: increasing efficiency through networking promote products on your blog. This strategy basically consists of emphasizing an idea, a product or a service even before it is launched on the market.
For example, have you ever seen how when a company is about to launch a new product, rumors arise or expectations begin to build?
This is the hype!
And the best thing is that you don’t have to be a big company to develop this strategy. In this article we teach you in detail how you can take advantage of hype to sell on your blog.
Conclusion
If you want to improve your sales results, consider these ten sales strategies to help you sell in a much more fun and easy way. However, we invite you not to limit yourself to this text and to gradually discover what works best for you.
What did you think of this post? Would you like to share any experience or sales technique that could be useful for those who are starting to sell through their blogs?
Share it with us!
And if you are still starting your search to find something aero leads that allows you to earn extra money, we invite you to discover ideas to generate passive income without having to work exhaustively. See you later!
This article was written by Hotmart .