This is another great design tip for creating high converting popups and forms, whether inline or otherwise. Always use your brand colors, fonts, etc. to reinforce your brand image and improve brand recall.
You can use any number of lead generation strategies , but you should maintain consistency in your branding. This helps build a strong brand identity, which is more important than any short-term results you get from your lead generation campaigns.
Provide incentives to increase conversion rates
Using offers and discounts to collect email addresses is one of the most effective ecommerce lead generation strategies .
However, it’s not limited to e-commerce colombia phone number library brands, nor is it limited to specific types of popups designed to increase sales conversions.
You should incentivize people to subscribe to your newsletter, download your eBook, sign up for a webinar, or take any other action you want them to take.
Incentives don’t have to be deals or discounts but can be as simple as listing the benefits of taking a desired action.
For example, if you’re promoting an online course to generate leads , use an inline CTA that mentions what it covers and why people should sign up for it.
Best Practices for Hello Bar Inline
Adding Hello Bar Inline to your pages is an easy and effective way to convert more of your website visitors into customers , followers, and leads. Here are some jinkedin campaign manager – create account best practices to follow when using Hello Bar Inline.
- Add multiple calls to action : Add multiple calls to action to your articles, blog posts, and lead capture pages . The exact number will depend on the length of those pages and your articles. We recommend adding one inline unit every 750-1,000 words. So if your articles are typically 3,000 words, you can add 3-4 calls to action.
- Test different calls to action : We recommend testing different calls to action within your posts and pages. For example, you can add a simple email capture unit and target lead magnets asking people to download an ebook. You can track the performance of each in-page unit and optimize based on the results.
- Make a habit of adding inline snaps whenever you publish content : We recommend adding an in-page CTA every time you write an article or blog post. It’s quick and easy, and you can customize the message in the snap to match the content of your post.
- Test the design : Create a unit that matches the native look and feel of the article. Match the colors and font style and test that unit. Then, test another unit that provides more color contrast to see if the effect is better or worse. Keep testing until you find the unit that works best for your audience.
Needless to say, once you’ve captured leads using these inline forms, you can nurture them through email marketing or other lead nurturing strategies .
What’s next for Hello Bar Inline?
Hello Bar Inline is a fantastic tool for adding text services calls to action to your articles. And, we have big plans to grow inline functionality. Some of our ideas include:
- Allow people to add inline shopping widgets.
- Allow people to add videos to their inline units.
- Added additional functionality for affiliate marketers to leverage inline capabilities to increase revenue.
- Add additional design templates.
Still, we’d like to hear your ideas on how to make Hello Bar Inline even better. Here’s how you can:
- Email us at with your ideas and requests.
- Add your ideas to Hello Bar’s Nolt board and vote for the add-ons you’d like to see next.
We hope to hear from you and work on new and exciting ideas to make Hello Bar Inline the best product of its kind.