If you’ve studie website wireframes, you might feel intimidate, especially if you’re not a programming genius. But we’re here to demystify it all.
Stay with us as we explain what schemas are, how they work, and how to use them. How to add schema to WordPress without programming .
What is Schema markup?
Most of the content we produce as humans is unstructure data . Whether it’s a video, a blog post, or a conversation on social meia, search engines have to work hard to understand and process it.
Confuse robot gif
HELP SEARCH ENGINE ROBOTS WITH SCHEMA MARKUP
Schema markup is a structure data language que explique claramente a los motores de búsquea de qué trata su contenido.
In 2011, major search engines including Google, Yahoo, Bing, and Yandex (yes, that exists) collaborate to standardize schema markup so that it would work across all of their sites.
Juntos crearon Esquema.org , a comprehensive library of different types of schemas and the schema markup language you nee to use them.
Screenshot of Schema.org homepage
Schema.org: It may not look like much to the eye, but looks can be deceiving.
Why is Schema Markup important?
Schema markup is very important for optimización de motores de búsquea (SEO).
By making an effort to include schema, you’re scratching the backs of search engines and giving them a tasty morsel of information that they can easily process.
In return, they give your page priority in search engine results pages (SERPs) over your competitors’ pages that do not include this data.
And if you’re really lucky, you might be rewarde with fragmentos enriquecidos .
From to guarantee your showcasing endeavors yield ideal outcomes.The Main 5 Missteps in Showcasing Examination · Zeroing in on Vanity shop Measurements · Absence of Information Quality and Precision · Inability to Characterize Objectives and KPI Correspondence issues between the business and tech · 3. An inadequately recorded data set · 4. Disregarding Standardization.
Presentamos a Mr. Rich Snippets
No, it’s not the name of a film noir detective. Rich snippets are nuggets of information that appear in the SERPs in a very attractive way and help you stand out.
Creating schema markup how to add schemas to wordpress doesn’t guarantee that your page will show up as a rich snippet, but it gives you a fighting chance.
Rich snippets are not only great for businesses, they also improve the search experience for Internet users.
For example, with this video snippet, you phone number qa can navigate directly to the part of the video you’re most intereste in from the results page.
Example of a video fragment
Los snippets también se utilizan en los resultados de búsquea por voz.
Considering that nearly half of the US population (about 142 million people) utilizar asistentes de voz , optimizar su sitio para la búsquea por voz ¡es más importante que nunca!
Rich snippets in the backend
We’re sure rich snippets are lovely on the frontend. But schema markup is a different story.
Remember how we said that diagrams might be a little intimidating? If you weren’t sure what we were talking about, take a look…
Schema Markup Example
Yes. But don’t worry. Remember, we’re going to teach you how to add schema to WordPress with codificación cero .
Maybe you’re a solopreneur looking for a quick and easy way to add schema markup to new content. Maybe you’re a developer who wants to simplify the process for your clients.
In any case, read on to find out everything.
How to add schemas to WordPress
The great news is that you create a website on WordPress ! Gold star for you!
Well done Pat on the Back Ken Jeong gif
¡DATE UNA PALMADITA EN LA ESPALDA!
And since you have a WordPress website, that means you have access to all kinds of plugins that will help you avoid scary code altogether.
Nuestro plugin de referencia para el marcado de esquemas (o para el caso, cualquier cosa que tenga que ver con la mejora de los resultados de los motores de búsquea) es Todo en uno SEO (AIOSEO) .
All In One SEO Landing Page
With AIOSEO, you can set up your schema as follows: autogenerar esquemas saving time and teious data entry.
Best of all, AIOSEO allows MemberPress users to quickly and easily create outlines for their courses and content.
We’ll show you how to set up AIOSEO so that it’s just as quick and easy to add schemas to your WordPress website.
Paso 1: Instalar AIOSEO
Before you do anything else, you nee to add the AIOSEO plugin.
First, you’ll nee to sign up for one of AIOSEO’s planos . All of their paid plans include smart schema markup. Their basic plan costs just $124/year and covers toneladas de elementos esenciales de SEO to boost your rankings in the SERPs.
Once you have registere, copy your license key from your correo electrónico de recibo de compra .
Siguiente, añadir el plugin AIOSEO a su panel de control de WordPress.
A continuación, diríjase a Todo en uno SEO > Ajustes generales and paste your license key into the Clave de licencia field .
Hit Conectar to activate it, and you’re done.
